Digital Marketing

Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if youre not on platforms like Facebook, Instagram, and LinkedIn, youre missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.

Everybody knows that people would rather watch a video than read a big long blog post (I know, I should have done this as a video too—maybe one day). In fact, 59% of executives say they would rather watch a video than read text. Thats a lot of people. Which means that video SEO can have countless benefits: increased watch time, broader brand awareness, and more sales and leads.

Did you know that people watch 5 billion videos on YouTube every day? In fact, 300 hundred hours of video are uploaded to YouTube every minute! (More cool YouTube stats here).

No matter what you hear about brick-and-mortar stores meeting the same fate as Weezers credibility after the release of 2005s “Beverly Hills,” consumers still love going to the mall.

Use these seven tips to promote your business on Facebook (for free!), increase engagement, and get more followers.

People love watching videos, and YouTube is the internets home for this visual format. If your brand isnt already on the video hosting platform, youre missing out on invaluable consumer attention. The YouTube trends report revealed that channels trying to build an audience were up by 95% year-on-year on the platform.

Back in November 2020, Instagram made a pretty significant update to its search functionality. Instead of only being able to search profiles, hashtags, and locations, you can now search general keywords and it will show all posts that include those exit words.